Work About

Allergan Aesthetics

CoolTone®

2025 / THE WORKING ASSEMBLY
Branding & Social Campaigns

Role: Lead Designer

Team
Brand: Julia Wyncoop
CD: Rachel Wilkinson
Copy: Stefanie Rubin & Veronica DiMeo

CoolTone® is an FDA‑cleared treatment that tones, firms, and strengthens core, glute, and thigh muscles using powerful electromagnetic pulses. In just 30 minutes per session, it delivers intense muscle contractions far beyond what traditional exercise can.

With the direction of agency, Redscout, CoolTone® went through a complete rebrand in 2024. During my time at TWA, I helped concept and craft various social campaigns to bring the new brand to life.

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©2016—’24 / ATL